Nova Sport in Bulgaria features premium sports content including English Barclays Premier League and UEFA Champions League football, IAAF Diamond League athletics, and 2010 IIHF World Championship ice-hockey.
Nova Sport has the exclusive broadcasting rights to the English Barclays Premier League, the non-exclusive rights to the UEFA Champions League, the exclusive broadcasting rights to the English FA Cup, as well as the home matches of the England and England Under 21 national teams, the English FA Community Shield, the German DFB Pokal Cup and the home matches of the German national football team. MTG Bulgaria also has exclusive rights to content from the new FA Premier League Channel, Speedway Grand Prix and the KHL Kontinental Ice Hockey League.
Nova Sport in Bulgaria was launched in April 2010 and replaced the previous music channel MM.
Nova Sport is broadcast between 12:00 and 01:00 every day.
The first Viasat Sport channel was launched in the Nordic region in March 1999. Nova Sport was the fourteenth localised sports channel to be launched by MTG.
Nova Sport is distributed via third party satellite, cable and IPTV networks.