Glossary

The following explanations are not intended as technical definitions, but to assist the general reader to understand certain terms.

Analogue
A signalling technology in which signals are conveyed by continuously varying, among other things, the frequency,  amplitude or phase of the transmission.

Analogue terrestrial
The method most people have used to receive television, with the TV signal broadcast unencrypted, free-to-air, and receivable with a regular antenna.

ARPU
Annualised Average Revenue per User calculated for premium subscribers.

Broadband-connected device
AS LG’s NetCast enabled TV sets or Android enabled tablets or smartphones or iPads or iPhones.

Churn
Subscription disconnections expressed as a percentage of the midpoint of the number of subscribers at the beginning and end of the period.

Digital
A signalling technology in which a signal is encoded into digits for transmission.

Digital terrestrial
The method more and more people are using to receive television, an implementation of digital technology to provide a greater number of channels and/or better quality of picture and sound using aerial broadcasts.

DTT
Digital terrestrial television. See Digital terrestrial.

Digital switchover
The process when a country, step by step, or entirely at one point, moves from broadcasting via the analogue terrestrial network to broadcasting via the digital terrestrial network.

DTH
Direct-to-home transmission of TV programmes to customers with parabolic satellite dishes and receivers.

Encrypted
Distribution of transmissions that are scrambled in order to prevent illegitimate access.

Free-TV
TV channels that are mainly financed through advertising.

IPTV
Internet Protocol Television is a system where a digital TV service is delivered using the Internet Protocol over a network infrastructure, which may include delivery by a broadband connection. IPTV is also known as Broadband TV.

Media house strategy
An MTG expression, which means that the Group clearly profiles its free-TV channels to target different audience groups, then bundles the channels when selling its combined reach to advertisers.

Multi room
When analogue terrestrial signals are replaced by digital terrestrial signals, all TV sets in a household need to be able to receive the digital signals, which may require new receivers.

Multi-screen
On-demand pay-TV service which is not dependent on which internet-connected device that is used.

OTT
Over the top. Video content delivered by alternative means.

Pay-TV
TV channels that are mainly financed through subscriptions.

Penetration
Share of households with access to the channel or station in question.

Play channels
A catch up service – where the free-TV channel viewer or pay-TV channel subscriber – is able to access the program, via the internet or their recordable box at any time.

Portability
Instead of broadcasting through a regular TV set – portability makes live TV and on-demand programming available on any internet-connected device.

Premium subscriber
Subscriber with prepaid premium pay-TV content.

Viasat OnDemand
The previous brand name for the Viasat’s service, available through the internet or the recordable box or selected IPTV networks and cable TV network. The service comprice Play channels, subscription video on demand and pay-per-event or per-per day programming. Viasat OnDemand was rebranded to Viaplay on March 2011.

Viaplay
The new brandname for the multi-screen on-demand pay-TV service which provides thousands of hours of streamed movies, live sports coverage, TV series and catch-up services of favourite free-TV channels.

ViasatPlus
A service for satellite TV subscribers receiving the Viasat channel offering with parabolic satellite dishes and a recordable digital box.

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